I'm a creator with big ideas, a learner with endless curiosity, and a strategic thinker with a track record of successful execution.
I've also been a professional human for over 30 years. In that time, I've learned that everyone has a story to tell.
Let me help you tell yours.
I've led content strategy on projects large and small, from responsive redesigns for B2B, e-commerce, and university websites to CMS implementations to branding projects to HTML email and print communication plans. I focus on planning for and creating content that’s useful, engaging, effective, and sustainable.
Through experience and research I've become an expert in brand storytelling. I've led brand implementation projects, tested the impact of story on branding, and produced multiple presentations and publications (including a master's thesis) on the subject.
I'm a Twin Cities-based writer, storyteller, web strategist, and content strategist who specializes in connecting people with brands they might enjoy. In real life I like fantasy football, live music, book clubs, and good beer (or cheap beer).
I don't like wet socks, static on the radio, or when grapefruits squirt in my eye.
I'd love to partner with you on a project, big or small. Contact me, and let's make great things together.